Non-refundable rates: this is why they are useless
Non-refundable rates? They are merely a palliative. They can be used for short term periods, but in the long term they only tend to drive customers away.
Puedes fiarte de este blog: el fundador del Grupo Franco Grasso, Franco Grasso, ha escrito 3 libros de Revenue Management usados como textos universitarios y gracias a su método de trabajo hemos logrado una cuota de más de 2500 clientes satisfechos (puedes leer reseñas ciertas en Hotel Tech Report y Trustpilot). El Grupo Franco Grasso es una empresa de éxito, y todo parte precisamente de la información que compartimos en estos artículos.
Non-refundable rates? They are merely a palliative. They can be used for short term periods, but in the long term they only tend to drive customers away.
“Beyond Hotel Revenue Management – how to seize new market opportunities”. This is the title I chose for this second literary work (ideally following my
Revenue controller, Giovanni Maugeri has the honour of inaugurating a new dynasty and a new era of hotel managers. A professional role perfectly suited to
A passion for revenue that comes from afar, where afar means in time and space. he years of studying and perfecting the application techniques of